Mavv Privacy Policy
Effective date: November 11, 2026.
Summary
Mavv helps experts turn what they know into short videos. This policy explains what Belle & Perry Group LLC, a Nevada limited liability company doing business as Mavv ("Mavv", "we") collects when you use the Mavv app, why, and what you can control.
- We collect your sign-in details, your profile, the text you write or dictate, and the videos you record or upload.
- Your videos are private to you and are deleted automatically after 24 hours.
- We send your text, never your videos, to AI services to write prompts, coaching, scripts and captions.
- We do not sell your data, and Mavv does not post anything to your social accounts.
- You can delete your account and your data at any time from Settings.
Information we collect
| Type | What it includes | Where it comes from |
|---|---|---|
| Account | Email address, and your name if Google provides it | You, or Google when you sign in with Google |
| Profile | The details you enter, such as your profession, audience and goals | You |
| Content | Your answers (typed or dictated), scripts, captions, hashtags and post status | You, and the AI tools you ask to write them |
| Videos | Videos you record in the app or upload, and the finished version with a text hook | You |
| Usage | Counts such as how many posts you have created, and basic technical logs | The app |
| Device | Browser type and IP address, which our hosting providers receive when you connect | Your device |
We do not collect payment details, your contacts, or your location.
How we use information
We use your information to:
- Sign you in and keep your account secure.
- Write prompts, coaching, scripts and captions that fit your profile.
- Store your videos for 24 hours so you can review and post them, and keep your scripts and captions in your Library.
- Fix problems, prevent abuse and keep the app running.
- Count usage so we can understand how the app is used.
- Answer your messages and send service emails, such as your sign-in link.
We do not sell your personal information, and we do not use it for advertising. We do not use your content to train AI models ourselves, and our AI providers are contractually restricted from using it to train theirs.
AI processing and service providers
Mavv uses outside companies to run the app. They handle your data only to provide their service to us.
| Provider | What it does | What it receives |
|---|---|---|
| Lovable | Hosts the app, database, file storage and sign-in, and routes AI requests | Your account, profile, content and videos |
| Anthropic (Claude) | Writes prompts, coaching, scripts and captions | The text of your request and the profile details needed to write it. Not your videos |
| Sign-in with Google, news search used for News prompts, and fonts | Your Google account details, search queries, and your IP address when fonts load | |
| Cloudflare | Delivers the app | Your IP address and request details |
| Email delivery | Sends your sign-in link | Your email address |
The text hook is added to your video on your device. Your video is not sent to an AI service for that.
We may share information if the law requires it, to protect people's safety, or if Mavv is sold or merged, in which case this policy continues to apply to your data.
Videos and how long we keep things
| Item | How long we keep it |
|---|---|
| Videos (original and with text hook) | 24 hours after you create them, then deleted automatically |
| Scripts, captions, hashtags and post status in your Library | Until you delete them or delete your account |
| Profile and account details | Until you delete your account |
| Usage counts | Kept without your content, so they can remain after you delete your account |
| Backups and logs | Removed on our providers' normal schedules |
Your videos are private to you. Other people cannot see them unless you download and share them yourself.
Your choices and rights
- Delete your account. Use Settings to delete your account. This removes your profile, Library and any videos still stored.
- Edit or delete content. You can change or delete any script, caption or post in your Library.
- Ask us. Email contact@mavv.me or write to the mailing address below to access, correct, export or delete your data, or to object to how we use it. We will reply within 30 days.
- Your region. Depending on where you live, such as the EU, UK or California, you may have extra rights, including the right to complain to your data protection authority. We honor these rights for all users.
Camera, microphone and on-device storage
- Camera and microphone. The app asks your browser for permission to record. Your browser controls this, and you can turn it off at any time. If you decline, you can upload a video instead.
- Dictation. If you dictate your answer, your browser's speech service may process your voice. That service is provided by your browser or device maker, not by Mavv, and its policy applies.
- Browser storage. The app keeps your sign-in session in your browser's storage so you stay signed in. We do not use advertising or tracking cookies.
Children, security, changes and contact
Children. Mavv is for adults. It is not meant for anyone under 18, and we do not knowingly collect data from children. If you think a child has signed up, email contact@mavv.me or write to us at the address below, and we will delete the account.
Security. Data is encrypted in transit, each person can only access their own data, and videos are deleted automatically. No system is perfectly secure, so we cannot guarantee absolute security.
Changes. If we change this policy in a way that matters, we will tell you in the app or by email before it takes effect. The date at the top shows the latest version.
Contact. Belle & Perry Group LLC dba Mavv, 1178 Broadway Ave 3rd Floor #4067, New York, NY 10001, United States. Email: contact@mavv.me.